In my yard: How to contribute
build sustainable communities?
According to an official from Duke
Energy, "if communities are not thriving, then our company's not thriving."
Consequently, the well-being of a community is important for one's business.
So, how do you determine the key areas for your business strategies?
Confirmed speakers:
- Camelia Crisan, Lecturer at the Faculty of Communication and Public Relations within the SNSPA, Bucharest
- Scott Anderson, Deputy Director of IREX Romania
Bring
your Internal Communication and External Brand Message to a Unique Understanding
Companies need to use internal communication in order to
encourage employees to live their company's brand. The challenge is to engage
them into responsible brand values in order to develop their abilities of brand
ambassadors. Come and learn how you can achieve a unique understanding between
internal communication and external brand.
Confirmed speakers:
- Yannis Freris, Head of Corporate Communication & Sustainable Development at Gefyra S.A.
- Magdalena Kicinska, Corporate Communication Leader at DuPont
Maximizing Your Social Involvement through Effective Dialogue and Partnerships with the Public Sector
Responsible
practices and activities that improve the workplace and society's life
conditions in general are increasing into an unprecedented global movement.
Although a number of important achievements were reached, CSR is best viewed as a complement
rather than a substitute for more public responsibilities. Multi-stakeholder
partnerships have huge potential to create solutions to otherwise intractable
local and global problems, including continuing poverty, inadequate public
health services, environmental degradation and weak governance and
accountability. But the collaboration between public and private sector is
indispensable. How can we better communicate with the public sector in order to
contribute to the carrying out of CSR and the effectiveness of companies'
activities?
Confirmed speakers:
- Peter Barta, Director of Post-privatization Foundation
Innovative Solutions for Climate Challenges: What works for you?
According to the latest International Corporate
Sustainability Survey from KPMG, the era approaching is ruled by innovations,
in which companies will change and adapt their products and services to prevent
risks and to maximize the opportunities presented by the climate changes in the
near future. A reduction of energy consumption could deliver over 42% of energy
savings and a replacement of fossil fuels with renewable energy over 26%. Which
specific technologies best fit your business?
Confirmed speakers:
- Andreas Beckmann, Director at WWF Danube-Carpathian Programme
- Nikos Avlonas, Managing Director of the Centre for Sustainability & Excellence
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